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Marketplace Mastery

Marketplace Mastery

This program offers comprehensive account management services, transforming your brand into a 5-star force on popular e-commerce platforms. We handle everything from product listings and advertising to inventory management and customer service, ensuring maximum online visibility and increased sales. With our expertise, you can achieve Best Seller Badges, and Amazon's Choice rankings, and reach millions more potential customers.

Marketplace Mastery

This program offers comprehensive account management services, transforming your brand into a 5-star force on popular e-commerce platforms. We handle everything from product listings and advertising to inventory management and customer service, ensuring maximum online visibility and increased sales. With our expertise, you can achieve Best Seller Badges, and Amazon's Choice rankings, and reach millions more potential customers.

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Complete Marketplace
management involves the following

Complete Marketplace
management involves the following

Components of marketplace management

Research

  • Design comprehensive research plan for content generation & conversion maximization
  • Identity consumer trigger points
  • Gather insights on shopper usage & attitude
  • Keyword Research - Branded & Generic

Brand Guideline

  • Develop brand guidelines & Personality framework ensuring creative consistency, Design and Branding
  • Specify logo, color, typography, and imagery guidelines.
  • Define a consistent tone and voice for all brand communication.
  • Set rules for content length, structure, and channel-specific adaptations.

Research

Design comprehensive research plan for content generation & conversion maximization
Gather insights on shopper usage & attitude
Identity consumer trigger points
Keyword Research – Branded & Generic

Brand Guideline

Develop brand guidelines & Personality framework ensuring creative consistency, Design and Branding
Define a consistent tone and voice for all brand communication.
Specify logo, color, typography, and imagery guidelines.
Set rules for content length, structure, and channel-specific adaptations.

Pricing Analysis & Strategy

Competitor pricing analysis by SKU level
Defining peer unit costs(Amazon platform costs)
Determining profitability by SKU level
Bundling, cross selling, Discounts, coupons & deals strategy

Social Media Strategy

Create social media strategy, cross platform, hashtags, brand awareness, engagement & traffic
Define a consistent tone and voice for all brand communication.
Specify logo, color, typography, and imagery guidelines.
Set rules for content length, structure, and channel-specific adaptations.

Influencer Strategy

Creating influencer briefs, shortlisting influencers and influencer mapping for maximum reach
Create microinfluencer engagement plan and generate UCCs to sync with social media platforms
Understanding competitor strategy and monitoring influencer progress (Engagement, Clicks, Traffic)
Formulate a plan to partner with influencers to promote products or services and increase brand visibility.

Giveaway & Sampling Strategy

Creating giveaway & sampling plan for trial generation
Identifying keywords to elevate Amazon BSR and Improving search relevancy
Determine the target audience and segment for the giveaways and sampling campaigns.
Identify the most effective distribution channels and platforms for the giveaways and sampling initiatives.

PPC Campaigns

Develop sponsored product, sponsored brand and sponsored display campaign
Create Brand & Keyword Targeting
Monitor and Review progress (ACOS, CPC,ROAS)
Design comprehensive research plan for content generation & conversion maximization

Inventory Management

Amazon inventory distribution plan and logistic management
Inventory forecast, Lead time management, IPI maintenance
Ensure safety stock to prevent stockouts.
Adjust inventory for seasonal demand variations.

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    +1 330 227 4992

    Write to us

    info@yaroo.co

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